Marketing 32+The Dental Lab, powered by Cornerstone Bio-Comp Enterprises
Live CE Webinar

Presented by Marketing 32 & The Dental Lab

The Dental Practice Growth Diagnostic

Identify what’s holding your practice back

What if the biggest thing holding your practice back isn’t what you think it is? In this 1-hour CE course, Brett Allen walks you through the Marketing 32 Practice Growth Diagnostic used with dental practices across the U.S., Canada, and Australia, helping you discover the one area that may be constraining your growth and what you can do about it.

  • Wed, Sept 16 · 7:00 PM ET
  • Live on Zoom
  • Complimentary
  • 1 CE hour · FAGD/MAGD credit

Where practices lose patients

Seen
Clicked
Called
Booked
Arrived
Produced
Bottleneck

Every practice has one. Yours is measurable — and usually fixable without spending more.

Save your seat

Registration is handled through Zoom. You’ll get your join link by email right away.

No cost to attend. By registering you agree to receive emails about this course from Marketing 32 and The Dental Lab. Unsubscribe any time.

Course overview

A framework for evaluating what actually drives growth

This course provides dental professionals with a practical framework for evaluating the key factors that influence dental practice growth. Attendees will be introduced to the Marketing 32 Practice Growth Diagnostic and learn how to identify strengths, weaknesses, and opportunities across their practice’s patient acquisition and marketing systems. The course will address how to evaluate a practice’s online presence, identify potential growth barriers, prioritize areas for improvement, and develop an actionable strategy for strengthening practice growth.

The session is delivered as a live virtual webinar with lecture and live Q&A. There are no prerequisites, and no products or services are demonstrated or sold during the educational portion of the program.

Learning objectives

By the end of this webinar, you’ll be able to:

Five outcomes, in the order you’d work through them on your own practice.

  • 01Evaluate the strengths and weaknesses of your current patient acquisition system.
  • 02Identify the biggest bottlenecks preventing consistent practice growth.
  • 03Understand how every part of your marketing ecosystem works together.
  • 04Prioritize the highest-impact improvements for your practice.
  • 05Develop a customized action plan using the Marketing 32 Practice Growth Diagnostic.

Your instructors

Who’s teaching

Instructor qualifications and disclosures are listed below and are also stated at the start of the session, before any educational content begins.

Brett Allen

Brett Allen

Course instructor · Co-founder & CEO, Marketing 32

Brett Allen is co-founder and CEO of Marketing 32, a dental-only marketing firm that has helped more than 260 practices across the United States, Canada and Australia. He and the team at Marketing 32 created the Practice Impact Formula, the diagnostic process this course is based on, after 12 years of reviewing where practice marketing spend stops converting into production. He speaks regularly to dental audiences on patient acquisition, call handling and measuring marketing by production rather than leads.

DisclosureBrett Allen is co-founder, CEO and an owner of Marketing 32, the joint program CE provider for this activity. Marketing 32 sells marketing services to dental practices.

Anne Valvoda

Co-host · Director of Marketing, The Dental Lab

Anne Valvoda serves as the Director of Marketing for The Dental Lab, overseeing continuing education programming. She works closely with dentists, specialists, and industry partners to develop education-driven content focused on clinical outcomes, communication, and practice growth.

DisclosureAnne Valvoda is employed by The Dental Lab, powered by Cornerstone Bio-Comp Enterprises.

Course record

Details & CE information

Everything required for your CE records, in one place.

Course title
The Dental Practice Growth Diagnostic: Identify What’s Holding Your Practice Back
Date & time
Wednesday, September 16, 2026 · 7:00–8:00 p.m. Eastern6:00 p.m. Central · 5:00 p.m. Mountain · 4:00 p.m. Pacific
Location
Online — live virtual webinar delivered via ZoomJoin link is emailed on registration
Educational method
Live virtual webinar — lecture with live question and answer
CE hours awarded
1 CE hourCredit is awarded for live attendance
AGD subject code
550 — Practice Management and Human RelationsCovers marketing in dentistry, electronic and non-electronic
Cost
Complimentary — there is no fee to attend
Prerequisites
None
Joint program CE provider
Marketing 32
AGD-PACE approved provider
DEN Credits (Dental Explorer Network)Provider ID# 391324 · 4/1/2026 to 3/30/2029
Presenting partner
The Dental Lab, powered by Cornerstone Bio-Comp Enterprises
Commercial supporter
None

Policies & support

Refunds, cancellations and help

Refund policy

This course is complimentary. No fee is collected, so no refunds are issued. If a paid course is offered in the future, a separate refund policy will be published on that registration page.

Cancellation policy

Cancel any time using the link in your Zoom confirmation email, or email us and we’ll remove you. If Marketing 32 cancels or reschedules the session, every registrant is notified by email with the new date and the option to withdraw.

Technical & registration support

For help joining, registering or cancelling, contact either of us:

Andrew Adam · Marketing 32
andrew@marketing32.com
512-641-4600

Anne Valvoda · The Dental Lab
avalvoda@thedentallab.net
215-293-9760

Continuing education credit

How your credit is handled

Marketing 32 offers this activity as a joint program CE provider with DEN Credits, an AGD-PACE approved provider. One CE hour is awarded for live attendance, and attendance is verified through Zoom’s report for the session — so please join with the email address you register with.

Provide your AGD member number at registration if you’d like your attendance reported for FAGD/MAGD credit. Verification of attendance is emailed after the session.

Note on terminology: PACE approval identifies the provider, not this individual course. Approval does not imply acceptance by any regulatory authority.

AGD PACE — Academy of General Dentistry Program Approval for Continuing Education. Dental Explorer Network, nationally approved PACE program provider for FAGD/MAGD credit. Approval does not imply acceptance by any regulatory authority or AGD endorsement. 4/1/2026 to 3/31/29. This activity has been planned and implemented in accordance with the standards of the Academy of General Dentistry (AGD) Program Approval for Continuing Education (PACE) through the joint program provider approval of DEN Credits and Marketing 32. DEN Credits is approved for awarding FAGD/MAGD credit. Provider ID# 391324, 4/1/2026 to 03/30/2029.

Find your bottleneck

One session. One diagnostic. One plan you can act on Monday.

Register for the webinar
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